Aviva one of the biggest insurance companies in the UK wanted a way to promote it’s Private Medical Insurance to small to medium enterprises. So the question is how do Aviva promote a service in an exciting and innovative way?
How do you target companies and how can you ensure engagement? Well the simple answer is with Video Brochures.
A Video Brochure is a sure fire way to gain an individuals attention that much is granted. However the video on the brochure itself needs to stand out.
Aviva had thought this through and created an informative video with an overview of their service offering. Ensuring the recipient gets a real feel for what Aviva’s Private Medical Insurance provides.
Tasked with coming up with something that fit the Aviva brief, Media Plant were on hand to deliver a video brochure that encapsulated their PMI service.
With a matt laminated finish and to ensure the Giraffe on the front cover stood out we offered a spot UV varnish to really make this Video Brochure shine.
With a 3.5 inch screen and playing the video on opening of the brochure itself it certainly has the wow factor. Couple that with plenty of space on the inside for branding and of course messaging.
We’re rather proud of it.
Like the look of this Video Brochure? Are you in the insurance industry? Want something to get people’s attention?
Well a Video Brochure could be just the ticket. Why not drop us a line on 01793 863901 today.