Custom OTG USB solution. For the chartered institute BCS.Working in conjunction with BCS The Chartered Institute for IT and their appointed agency, Media Plant was tasked with coming up with a direct mail piece to send to prospects. The direct mail piece was sent to prospects from qualified data letting people know about the consultancy services via a Z-Fold brochure coupled with an OTG USB housing a video highlighting their services. An additional benefit of the USB is that it can be reused and individuals could keep it and add their data, meaning the BCS brand is on display for all to see. The USB itself is a 2GB OTG USB which means it can be connected to mobile devices as well such as Android devices that support the connector. We pre-loaded the USB with the corporate video talking about the BCS consultancy service. It was packed into a bespoke printed cardboard box to look like a smartphone box, thus giving the feeling of new tech being delivered. To finish the project off a Z-Fold brochure highlighting more information was packed into the direct mail piece. The finished result, a direct mail piece that stands out and stands out well. With a polished finished product and quality USB by Media Plant.
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