Giving The Gift Of A Lifetime
GoSkydive is one of the UK’s premier Skydiving operators, with a team of experienced professionals specializing in tandem parachuting.
With an ever-expanding customer base, GoSkydive were looking at exciting ways to promote their Christmas vouchers.
That’s where Media Plant came in. Ideas were pushed back and forth until we both came up with something that would be:
A) interesting to potential buyers.
B) offer a real wow factor for the recipient.
Buying a tandem jump for someone is a big deal, and those looking to purchase one for a loved one or friend want it to be a special occasion, with a brief in hand we came up with following.
Credit Card USB Design
First up was the credit card size USB, the USB itself has a full-color print on both sides. The idea behind the GoSkydive credit card USB was to show the receiver of the voucher what they can expect on their tandem jump.
It had to be eye-catching, the aim was to draw attention to the USB inside the custom gift voucher box. Once the initial ‘oh my gosh’ factor had died down, it was down to their pre-loaded USB video to finish the job.
Custom Box & Packaging
The voucher itself was already done by GoSkydive, however, presenting a potentially life changing experience posed a problem. It needed to be presented memorably.
Through consultation with GoSkydive, a presentation box concept was born. With a custom foam fitment for the the credit card USB and the gift voucher itself. A foil block was also added to the front of the box to give it a polished feel.
The Finished Product
Media Plant were on hand from concept through to completion. Delivering a unique gift voucher experience for GoSkydive customers.
GoSkydives custom gift voucher box and USB solution was a real joy for us here at Media Plant.
Offering a unique experience to end users was our mission and a custom packaging solution that we are both extremely proud of. We wanted to create a memorable product.